Category: Social Media

I love a beautiful infographic! When designed well, they illustrate complex information in a format that’s fast and easily digestible. Infographics are a great marketing tool to generate traffic and one the highest pinned images on Pinterest.

Regardless of how fun and valuable your social media platforms are, every minute spent on them is a minute you’re not spending on your real work. It can get addicting to sit and hit refresh all day, but what if you could have the same (or a higher) level of quality automatically?

Twitter is a social networking platform used to follow people, share interests, participate in conversations and find out what’s happening in the world right at this moment.

And there are more than 255 million active users sending 500 million tweets per day!

Anyone can read, write and share messages of up to 140 characters, which are available to the whole Twitter community and can also be found in search engines.

Twitter is a great opportunity to build brand awareness, generate leads, encourage “social signals” of your content, network as well as monitor your online reputation and what is being said about your brand.

But, unless your Ashton Kutcher or Oprah, you’re going to have to hustle to build your fan base.

You have a Facebook Page, you’re engaging with your loyal fans and getting amazing reach with your page “Likes” growing by the day.

Then, BAM.

Zuckerburg moves the goal posts, decreasing the amount of people who would organically see your Facebook posts.

Now you need to work harder to get the same results and you’re just a little bit peeved.

How dare he?!? Why should you have to pay for advertising to reach my customers?